Creating a standout rental property brand involves much more than choosing an appealing name. It requires careful research, meticulous planning, and creative execution. Explore our comprehensive guide, showcasing a clear roadmap from the discovery phase to the final logo package milestone.
Who: CleanCode is a boutique software consultancy specializing in application architecture, design and implementation for start-ups and enterprise clients in North American and European markets. How: We took CleanCode through our full brand and web process, and they couldn’t be more thrilled with the results. Even though CleanCode were an established company, there was neither […]
Delve into the captivating evolution of four iconic technology brands—Apple, Amazon, IBM, and Adobe—as their logos transform over the years. Uncover key lessons in adaptability, simplicity, and consistency that have contributed to their success. By understanding the principles behind these iconic logo changes, learn how to strengthen and refine your own brand identity, paving the way for future growth and recognition in an ever-changing market.
In today’s visual world, colour is a powerful tool in branding and marketing efforts. But with great power comes responsibility. By considering accessibility and contrast guidelines, designers can create inclusive and memorable brands that engage a wider audience. In this article, we’ll share our agency’s approach to choosing colours for a new brand or brand refresh, with a focus on accessibility and the power of contrast.
Who: Established in 2002 and based out of Bowmanville, ON, Tutelar Technologies is a corporation that provides solutions to large scale manufacturing organizations. Ujigami is their plant floor software product that creates an intelligent supervisory service between your manufacturing floor and management. How: We recently collaborated with Tutelar Technologies to revitalize their Ujigami brand and […]
Unlock the secrets to mastering multichannel communication with our comprehensive guide, “Strategies for Streamlining Your Processes.” Learn how to develop an effective communication plan, utilize content management systems, monitor performance metrics, and more. Empower your organization to thrive in the digital world with these actionable tips and tools.
Who: Evolving Youth Care (EYC) is an established Ottawa-based provider of specialized treatment foster, group and respite programs caring for children and youth from all across Ontario, the North and out-of province with individually unique and complex needs. How: EYC came to Baytek in need of a brand vision – they had a story, but […]
Who: Founded in 2002, Genfabco is one of North America’s premier exotic alloys fabricator. They work with an extensive network of expert consultants to solve their customer’s unique challenges. How: We took Genfabco through our complete brand and web design process. This started with a discovery session, where we met with the founders of the […]
Who: Cliffbrake is a Regional Group of Companies Inc. affiliate company created by Steve Gordon, the executive Chairman of Regional Group. The purpose of this company (currently known as Gordon Family Investments), is to build wealth for the Gordon family in non-real estate industries including but not limited to, disruptive technologies, renewable energy, precious metals, […]
Who: Established in 1984, Drain-All Ltd. is a family-owned environmental, industrial and plumbing solutions company that supports the industrial, utilities, municipal, institutional, commercial and residential sectors in Ontario and Quebec. How: Drain-All reached out to Baytek in need of a full brand transformation, including their web and marketing efforts. After an in depth discovery session […]