Blog
Explore our blog for the latest updates on our projects, insights into life at Baytek, and a wealth of articles and resources on web design, branding and industry trends.
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EIRB – New Website
Who: The Environmental Impact Review Board (EIRB) is a co-management tribunal established to conduct reviews of developments in the Inuvialuit Settlement Region. How: We began by guiding the Environmental Impact […]
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ICFA – New Brand and Website Design
Who: The International Coalition of Fisheries Associations (ICFA) is a coalition of the national fish and seafood industry trade associations from the world’s major fishing nations. ICFA members represent countries […]
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Cafe Deluxe – New Website Design
Who: Founded in 2001, Cafe Deluxe has grown from a modest eatery in downtown Ottawa to an establishment that also provides catering services. While it continues to be a favorite […]
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Camino – New Website Design
Who: La Siembra (Camino) are a Canadian worker co-op dedicated to changing our food system to one that puts people and our planet first. Together they are empowering small-scale farmers […]
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The Children’s Aid Society of Ottawa – New Website Design
Who: The Children’s Aid Society of Ottawa is a non-profit community organization funded by the Government of Ontario. Their mission is to work to ensure the safety and wellbeing of […]
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Creating a Standout Rental Property Brand: A Comprehensive Guide from Discovery to Launch
Creating a standout rental property brand involves much more than choosing an appealing name. It requires careful research, meticulous planning, and creative execution. Explore our comprehensive guide, showcasing a clear roadmap from the discovery phase to the final logo package milestone.
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CleanCode – New Brand and Website Design
Who: CleanCode is a boutique software consultancy specializing in application architecture, design and implementation for start-ups and enterprise clients in North American and European markets. How: We took CleanCode through […]
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The Top 8 Reasons Great Website Support is Crucial in 2023
Quality website support is more than just an add-on service; it’s the backbone of a successful online presence. In this digital-first era, safeguarding your website against cyber threats, ensuring consistent uptime, and delivering an optimal user experience are critical. Explore the top 8 reasons why great website support is indispensable for organizations in 2023, underscored…
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The Evolution of Iconic Logos: Lessons from Successful Brand Transformations
Delve into the captivating evolution of four iconic technology brands—Apple, Amazon, IBM, and Adobe—as their logos transform over the years. Uncover key lessons in adaptability, simplicity, and consistency that have contributed to their success. By understanding the principles behind these iconic logo changes, learn how to strengthen and refine your own brand identity, paving the…
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Accessibility in Branding Colours and the Power of Contrast
In today’s visual world, colour is a powerful tool in branding and marketing efforts. But with great power comes responsibility. By considering accessibility and contrast guidelines, designers can create inclusive and memorable brands that engage a wider audience. In this article, we’ll share our agency’s approach to choosing colours for a new brand or brand…