The Top 8 Reasons Great Website Support is Crucial in 2023

A concerned employee checks her website

Quality website support is more than just an add-on service; it’s the backbone of a successful online presence. In this digital-first era, safeguarding your website against cyber threats, ensuring consistent uptime, and delivering an optimal user experience are critical. Explore the top 8 reasons why great website support is indispensable for organizations in 2023, underscored with compelling real-world examples.

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The Evolution of Iconic Logos: Lessons from Successful Brand Transformations

A logo designer in the 1970's works on a new logo design

Delve into the captivating evolution of four iconic technology brands—Apple, Amazon, IBM, and Adobe—as their logos transform over the years. Uncover key lessons in adaptability, simplicity, and consistency that have contributed to their success. By understanding the principles behind these iconic logo changes, learn how to strengthen and refine your own brand identity, paving the way for future growth and recognition in an ever-changing market.

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Accessibility in Branding Colours and the Power of Contrast

A designer working on a computer with exploding paint

In today’s visual world, colour is a powerful tool in branding and marketing efforts. But with great power comes responsibility. By considering accessibility and contrast guidelines, designers can create inclusive and memorable brands that engage a wider audience. In this article, we’ll share our agency’s approach to choosing colours for a new brand or brand refresh, with a focus on accessibility and the power of contrast.

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Mastering Multichannel Communication: Strategies for Streamlining Your Processes

A group of colleagues work on a communications strategy

Unlock the secrets to mastering multichannel communication with our comprehensive guide, “Strategies for Streamlining Your Processes.” Learn how to develop an effective communication plan, utilize content management systems, monitor performance metrics, and more. Empower your organization to thrive in the digital world with these actionable tips and tools.

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Top 10 Free Tools to Assess Your Website

An image of female and male colleagues assessing their website design using free tools

Discover the top 10 free tools to assess and improve your website. This comprehensive guide covers optimization, usability, accessibility, page speed, and more. These tools offer valuable insights, but for a tailored analysis and recommendations, consider hiring a professional consultant. Learn how to make the most of your website and unlock its full potential with our helpful tips and expert advice.

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10 Web Design Best Practices for National Association Websites

A female team member working on a new website design for her national association

Based on our long history of working with national associations, we developed these valuable insights for creating effective and user-friendly websites tailored to their unique needs. This article highlights key best practices, including prioritizing usability and accessibility, optimizing for each device resolution, and integrating resource hubs. By implementing these strategies, associations can enhance member engagement, strengthen their online presence, and better serve their industry communities.

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Web Design In The Assistant Age

Web Design In The Assistant Age

As we enter the era of digital assistants and AI-powered solutions, the landscape of web design is evolving at an unprecedented pace. In this insightful blog article, we explore the challenges and opportunities presented by the Assistant Age, and discuss the importance of designing websites that cater to both human users and AI-powered assistants. Learn how to create websites that seamlessly integrate with voice search, chatbots, and other AI-driven technologies, ensuring your online presence remains relevant, engaging, and accessible in this rapidly changing digital environment.

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Connecting the dots between your business, illustration & web design

Illustration and Web Design

Dive into this compelling blog article to discover the art of intertwining illustration, business, and web design to create a unique and captivating online presence. Learn how custom illustrations can elevate your brand image, enhance user engagement, and reinforce your company’s identity in the digital realm. By combining the power of visuals with strategic web design, you can convey your brand message more effectively, stand out in a competitive marketplace, and foster strong connections with your target audience.

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