Who: The Ontario Association of Consultants, Counsellors, Psychometrists and Psychotherapists (OACCPP) is an incorporated professional association formed in 1978 to represent providers of mental health services in the general areas of consulting, counselling, psychometric assessment/evaluation and psychotherapy.
Solution: Our mandate for the redesign of this Website was simple – bring OACCPP into 2012. The previous design was antiquated, and the functionality compromised. Baytek took a fresh look at the OACCPP brand and used a three colour approach to talk to the different audience’s of the Website, and using silhouette’s ensures the inclusion of every member. Streamlining the content into a straightforward information architecture means that the content is a lot easier to find and digest. Breaking out the member’s section into a secure login area helps to eliminate confusion about what area the user is in.